With over 1,200 employees at 15 locations, the ALHO Group is one of Europe’s leading providers and manufacturers of modular steel construction. Over time, ALHO evolved its construction principle from the production of stationary construction site accommodation and now offers sophisticated solutions for permanent buildings made of modular room units with steel frames. The company emphasizes the highest quality of its modular construction products and stands for responsible conduct towards customers, suppliers, employees, and the environment.

As short portraits of a company, image films must inspire and build trust. In this specific case, the task was to pack the services and values of ALHO Systembau GmbH into an image spot no longer than 30 seconds, reaching the target groups from the very first second.

The short video is played as a pre-roll on YouTube, among other platforms—acting as a commercial before target-group-relevant corporate videos. As a result, click-through rates and the company’s visibility skyrocketed: from a few hundred to over 160,000 views within just a few months.

In addition to this impressive effect, the video can also be integrated as an introduction before a presentation, making it a valuable tool for sales. Various formats allow for effective use on social media platforms, thereby increasing reach.